Human Needs, Management and P&L - Leadership Digital

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Human Needs

Management

P&L

The Hard-Knock Valuation of Brand Equity Growth | In the CEO.

In the CEO Afterlife

OCTOBER 11, 2011

There’s not a Brand Manager that doesn’t want to build brand equity. Marketers, who work for the likes of P&G or Unilever, periodically check brand awareness and brand attributes to measure progress. Consider this exchange between Hogwash Detergent’s CEO and the Brand Manager I’ll call Janet. Simple enough? Not so fast.

Brand

Brand CEO P&L Brand Management

Why the Health of Your Doctor Matters

Michael Lee Stallard

AUGUST 5, 2019

By Michael Lee Stallard and Katharine P. Electronic medical records add extra work hours to most physicians’ days due to unfriendly user interfaces and lack of interoperability, putting information management on the list of their responsibilities. Social connection is a primal human need , as research has borne out.

P&L

P&L Stress Self-aware Human Needs

The Hard-Knock Valuation of Brand Equity Growth | In the CEO.

Why the Health of Your Doctor Matters

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