Harvard Business Review

MARCH 21, 2018

It was built in part on the notion that consumers will keep buying the same things from you if you have the right incentives. Yet, according to recent consumer research from Kantar Retail, 71% of consumers now claim that loyalty incentive-programs don’t make them loyal at all.

Loyalty 11

Loyalty Marketing Apparel Maslow 11

Harvard Business Review

MARCH 25, 2011

Even when sweetened with incentives for repeat purchasers, jazzed up with time- or item-specific discounts, or offered through location-aware mobile devices, all daily deals are simply price promotions. One circumstance in which price promotions do work is when a company introduces a product to consumers.

Innovation 14

Innovation Hammer Maslow Discount 14

Persuasive Powerhouse

SEPTEMBER 15, 2010

This concept has really helped my collegues and I to be more productive as well as more satisfied. Not only do they provide ideas, incentives, and opportunities to discuss new topics, they bring about a sense of welcome and partnership amongst leaders and their employees or peers.

Blog 124

Blog Greenleaf Maslow Follow-up 124

Persuasive Powerhouse

NOVEMBER 15, 2010

Sometimes a nice compliment can go a lot further than a reward or an incentive. Matt Ulinski: November 15, 2010 at 6:37 pm Complimenting. It very nice to appreciate others and be appreciated. Davor: November 15, 2010 at 7:04 pm Thank you for this wonderful list. Anyone reading this post could benefit from it.

Leadership 257

Leadership Blog Learning-by-Doing Follow-up 257