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The 5-point plan to build a fantastic reputation

CEO Insider

And with Harvard Business Review citing 70-80 percent of a firm’s market value coming from intangible assets such as brand equity, intellectual capital, and goodwill, it’s vitally important for all CEOs to proactively manage their reputation given […].

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Reputation Risk Management Is Vital For The C-Suite

CEO Insider

Reputation risk management is hot. At a time when corporate leadership is in the crosshairs of investors, regulators, and everyone in between, risk managers are moving from back offices to corner offices and becoming leaders of enterprise-wide strategic teams, supporting the corporate mission by protecting the firms’ intangible assets.

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Managing With a Conscience

Leading Blog

Frank Sonnenberg makes the case in Managing with a Conscience , that the only sustainable way to succeed is the right way—not cutting corners—emphasizing the intangibles like trust, creativity, focus, speed, flexibility, relationships, loyalty, and employee commitment. Management should announce an open-door policy.

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Why Accounting in Business is Important

Strategy Driven

Liquid assets are cash, securities, receivables, and other financial assets that can be converted into cash within a short period, like a day or two. Intangible assets, such as buildings or equipment, are less liquid and can take longer to convert into cash.

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Collaboration as an Intangible Asset

Harvard Business Review

Interestingly, intangible assets are all the rage these days on Wall Street. There is no line on the balance sheet for "ability to innovate" or "skill at managing brand." Marvelous, but if it's invisible, how do you see an intangible asset or collaboration, for that matter? What are you doing to cultivate them?

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How to Make Organizational Change Enduring

Six Disciplines

Here''s a real shocker: In a survey of 3,300 senior managers and human resource professionals reported by Rob Lebow in his Washington CEO magazine. Most organizations say their most important assets are their people, but few behave as if this were true. 75% of all organizational change programs fail. Why is change so hard ?

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How to Build Your First Balance Sheet as a Startup?

Strategy Driven

Assets here can be current or non-current assets , and they include everything that the startup owns within a given period. Assets can be tangible, which refers to those assets that can be seen and touched like properties. A startup can also have intangible assets that you cannot feel or touch, like goodwill.