Can Walmart Get Us to Buy Sustainable Products?
Harvard Business Review
FEBRUARY 24, 2015
The corporate members include Coca-Cola, PepsiCo, P&G, J&J, Kellogg’s, L’Oreal, and Unilever. Rob Kaplan, Director of Sustainability at Walmart, gave an example of this important difference using electronics. ” Meaning, you’d risk alienating your largest sales channel if you fake it.
Let's personalize your content