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Transforming Commerce: Chief Commercial Officer Search

N2Growth Blog

Understanding the Role of a Chief Commercial Officer In the complex world of corporate leadership, a Chief Commercial Officer (CCO) holds a pivotal role. This position is often seen as the linchpin of a company’s commercial strategy, controlling marketing, sales, and customer service efforts to achieve optimal success.

Trends 293
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Transformational Leadership

Coaching Tip

It is not corporate strategy , sales compensation plan , or the market segmentation. Source: Hugh Blane: 7 Principles of Transformational Leadership: Create a Mindset of Passion, Innovation, and Growth . Other self-coaching leadership books: Can't Get Enough Leadership. Ask the Coach . Related articles.

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LeadershipNow 140: December 2015 Compilation

Leading Blog

Leadership Beliefs: Are Yours Helping You Lead? I in Leadership by Nigel Nicholson via @LBS. The Need for Entrepreneurial Leadership by Randel Carlock via @INSEADKnowledge. You always want to be the market leader. If you can’t say that, shrink the market segment until you can. Emotional Awareness by @RCKahn.

Senge 150
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How to Drive Strategies By Assessing Your Company Capabilities

N2Growth Blog

So, it’s essential for leadership teams to pinpoint and honestly assess these capabilities. Forecasting Capabilities: How well does the leadership team know the industry? By market segment? Every company has a set of capabilities that, when properly leveraged, can serve to devastate the competition. By Product-line?

Strategy 204
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The One GRAND Leadership Illusion That Sinks Organizations & Performance

The Empowered Buisness

The Real Problem Is Your Leadership “Map.”. The distortion in thinking and perceptions –based on mental maps – creates over 80% of the problems at a leadership and organizational level. While your leadership mental maps can actually create many problems in your organization, let’s look at 2 common examples.

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Making Sense of Speed, Agility and Innovation

Leading Blog

Maneuver, on the other hand, seeks to identify and win valuable but unoccupied markets, segments or channels, or, if attacking a competitor is required, discovering vulnerabilities that can be exploited at the least possible cost. Phillips leads OVO Innovation, an innovation consulting company in Raleigh, NC.

Agility 150
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Blonde Joke on Starbucks

In the CEO Afterlife

Marketing 101 says, “Never try to be all things to all people,” but at Wall Street’s urging, zealous marketers keep trying to break that golden rule. From the very beginning, Howard Schultz understood and appreciated that a strategy is strengthened when a particular market segment is sacrificed for a greater cause.