In the CEO Afterlife

JUNE 7, 2012

So I approached the maker and negotiated a deal whereby they would produce for me under a brand that I would create for a niche market – the tourist and gourmet trade. The quality of the product was outstanding. The branding wasn’t nearly as good.

Niche Marketing 206

Niche Marketing Brand Retail Company 206

N2Growth Blog

APRIL 29, 2012

Any student of history understands as an industry matures, more capital becomes available, advancements in technology occur, new niches, markets and nuanced communication channels open-up, and more players enter the market.

Blog 302

Blog Early Adopters Niche Marketing Magazine 302

N2Growth Blog

APRIL 20, 2010

Never sacrifice quality: Your products, services, leadership, management, culture, customer service, communication, etc. Don’t fall into the trap of resting on laurels and assuming that a great product or niche market will endure the test of time without constant attention to the shifting needs of a fluid marketplace.

Brand 271

Brand Blog How To Public Relations 271

CO2

JANUARY 2, 2011

His book Just Ask Leadership - Why Great Managers Always Ask The Right Questions (McGraw Hill 2009). They look at 9 Building Blocks that form the business canvas. These are: Customer Segments – An organization serves one or several customer segments.

Business Model 141

Business Model Executive Coaching Execution Blog 141

Harvard Business Review

SEPTEMBER 15, 2014

When your leadership isn’t gender-balanced, it’s tough to have a balanced customer base. In business, this is what we call a market opportunity.) The 21-person corporate management team has 20 men and one woman – and she’s in an internally-facing staff role, not connected to the customer base or product development.

Management 14

Management Niche Marketing Retail Marketing 14

LDRLB

MAY 26, 2014

What he said was when you see them entering the market as these worse-but-cheaper alternatives, that’s when you needed to start really investigating what those technologies were and how they were going to ultimately replace yours. It’s not generally a technology problem; it’s a leadership problem. DAVID: Yeah.

Early Adopters 60

Early Adopters Rogers Disruptive Innovation Innovation 60

Harvard Business Review

NOVEMBER 14, 2017

Most of all, it requires fearless leadership to challenge the convention, to rise above the noise, to look left when others are looking right, and to have the foresight and empathy to see through the souls of your customers, by showing up where they are and delivering unforgettable experiences. Empowering Digital Societies.

Content 8

Content Niche Marketing Discount Travel 8