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The Business Implications of the EU-U.S. “Privacy Shield”

Harvard Business Review

Further legal challenges are all but guaranteed. Second, all businesses must recognize the growing power of consumers to vote with their clicks, rejecting products and services whose information usage profiles violate their preferences. In the EU, consumers must explicitly accept the cookies, but so what? Nearly everyone does.

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The New Merchants of Data: Creating a More Equitable Exchange of Data Between Digital Businesses and their Customers - SPONSOR CONTENT FROM MICROSOFT

Harvard Business Review

This is data that comes through search engines, social media platforms, loyalty points and other digital transactions, such as dynamic cookies. Now the rise of digital technologies has added a third construct: data equity. But as Lanier rightfully questioned — who ultimately owns this data?