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How To Navigate The Ever-Changing Public Relations Landscape

Eric Jacobson

Today brings a book that is an indispensable resource for public relations practitioners who want to learn how to navigate the ever-changing landscape of public relations – which has become a far cry from primarily writing press releases and establishing media contacts. This new installment, edited by Robert L.

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How an Online MBA in Marketing Can Help You Transition Into a Marketing Career

Strategy Driven

An online MBA in marketing is a great way to transition into a marketing career. The business world constantly evolves, so marketers must stay current on new trends and technologies. This online MBA program in marketing prepares you to tackle the challenges of today’s fast-paced, data-fueled world.

Marketing 107
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Social Media Jobs, Roles & Responsibilities with Infographic

Modern Servant Leader

Social media changes the roles and responsibilities of traditional corporate roles and requires the creation of entirely new jobs. Infographic: Social Media Jobs, Roles & Responsibilities. These traditional jobs require new responsibilities in the social media world. Public Relations. From push to pull.

Media 206
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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. Yet, when carried out adeptly, it results in holistic and sustainable marketing strategies.

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Social Media Made Worthwhile

Women on Business

banter, as well as any game-changing online marketing advice that might make all those minutes spent clicking and skimming, worth it business-wise. A little early morning web surfing on Monday led to one of my favorite online voices, Chris Brogan , who has a few things to say about his own waning relationship with social media.

Media 228
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5 Reasons Using A PR Firm For Your Business Should Be On Your List In 2023

Strategy Driven

Being a “software as a service” provider company, you must invest in marketing for your product as much as your competitors do. Public Relations is a good option. If you are looking to create a more honest and reliable image of your company among your customers, public relations can help. It Is A Low-Cost Option.

PR 97
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Social Media Demystified

N2Growth Blog

If you find all the noise around social media to be confusing, rest assured that you’re not alone. Blogging since 2002, being actively involved in digital marketing since the early 90′s, and being online since the days of the ARPANET I have a bit of history with most things digital.

Media 325