Remove Marketing Remove Niche Marketing Remove Tourism
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Demographic Changes Increases The Scope For “Silver Tourism”

The Horizons Tracker

The “silver tourismmarket is a big opportunity. This is where the idea of “silver tourism” comes in. There is a community-wide effort to promote healthy aging, but the role of tourism as an important service industry in this process has been underappreciated,” the researchers explain.

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Ready to Grow Your Business? How to Appeal to Niche Audiences

Strategy Driven

You may also recognize that you are not servicing niche audiences and that you have gaps in your products’ appeal. By adapting your marketing strategy, you will be able to target new audiences for your products and services. Let’s look at the niche markets that you can tap into boost your business’s growth and profitability: Seniors.