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Business Model Generation : Blog | Executive Coaching | CO2 Partners

CO2

The Empathy Map looks like this: In this chapter the authors walk you through processes to arrive a enhanced design like Customer Insights, ideation, providing an introduction to the value of visual thinking, how to use prototyping, story telling, and Scenario Planning.

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Why "Break Technologies" Will Change Your Business

Harvard Business Review

Regardless of how well-positioned you are, how thoughtfully you've planned for the future, or how well you satisfy customers, your strategic plan will not always be on target. So if we can't perfectly predict the future from where we stand, we need to be able to quickly recognize when our plans need to change.

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What Is Strategy, Again?

Harvard Business Review

It was this received opinion Michael Porter was questioning when, in 1979, he mapped out four additional competitive forces in “ How Competitive Forces Shape Strategy.” In “ What Is Strategy ,” Porter argues against a bevy of alternate views, both old and then new, that were circulating in the intervening years.