Lead on Purpose

NOVEMBER 17, 2012

Start by focusing on three simple, yet powerful, keys to success: Know your market: Get a clear understanding of the market where your products compete, and work diligently to stay out in front of new trends and technologies. Help product marketing set the proper tone for the launch by understanding the new product’s strengths.

Productivity 257

Productivity Products Succession Management 257

Lead on Purpose

SEPTEMBER 28, 2013

Do you watch the trends of competitors or others close to your market? Most forward-looking organizations rely on product managers to innovate their products, to assure their viability to the market, with the end goal of increased sales revenue. Innovation Leadership Product Management / Marketing customer visits customers'

Innovation 160

Innovation Productivity Products Trends 160

Lead on Purpose

NOVEMBER 30, 2010

They focus on this marketing campaign or that new technology, and lose track of what’s most important. Help product marketing set the proper tone for the launch by understanding the new product’s strengths. A company’s success is ultimately a roll-up of all products and services selling for a profit.

Productivity 192

Productivity Products Succession Management 192

Lead on Purpose

OCTOBER 8, 2011

Grounded in findings from the Gallup World Poll, Clifton shows how the current job creation trends could land China as the world leader by the year 2040. The role product managers can play in the jobs war is to make sure their products resonate with the market. Clifton writes: “The answer is customer engagement.”

Books 228

Books Review GDP Entrepreneur 228

Lead on Purpose

NOVEMBER 4, 2009

The crucial habit for progress is watching, learning and becoming aware of trends and changes going on around you. love your site and marketing strategy. Most of the time the new opportunities are not obvious; after all, when things become obvious they are usually past the “opportunity&# stage.

Taylorism 150

Taylorism Taylor Ethics Godin 150

Lead on Purpose

DECEMBER 27, 2010

Steve Jobs is a great (perhaps the best) example of understanding your markets. He is the master at anticipating future trends and turning them into reality. Henry Ford became the subject matter expert not just in cars, but in getting cars to market at a low-enough price that consumers could afford to buy his products.

Succession 150

Succession Wilde Learning-by-Doing Examples 150