CO2

JANUARY 2, 2011

There are several ways to generate Revenue Streams: Asset sale, Usage fee, Subscription fee, Lending/Renting/Leasing, Licensing, Brokerage fees, Advertising and corresponding Pricing Mechanisms) Key Resources – Key resources are the assets required to offer and deliver the previously described elements.

Business Model 141

Business Model Executive Coaching Execution Blog 141

Harvard Business Review

AUGUST 21, 2018

And it’s not just low skilled, manual labor that’s at risk — “knowledge” work like operational analytics and marketing is also being taken over by sophisticated artificial intelligence algorithms. So, what’s the result?

Mass Marketing 13

Mass Marketing Technology Contract Manufacturing Insurance 13

Harvard Business Review

JANUARY 13, 2015

In pharmaceuticals, there are blockbuster drugs targeted at mass-markets segments. But insurers pay this price because Soliris is the only safe and effective treatment for these diseases and that price is less than the total cost of alternative treatments. Soliris costs $400,000 per patient annually. billion in 2014.

Market Segmentation 8

Market Segmentation Mass Marketing Price Pharmaceuticals 8

Harvard Business Review

AUGUST 2, 2016

On Monday Uber said that it is selling its operation in China to a rival Chinese ride-sharing company whose CEO was in that foreshadowing photo. Kalanick gets the same on Didi Chuxing’s board, and Uber gets around a 20% share of the Chinese company, which will run Uber’s Chinese operation as a separate brand.

Marketing 8

Marketing CEO Mass Marketing Price 8

Harvard Business Review

FEBRUARY 29, 2012

It will help us decide what we make, how much we make, and how we finance that production. Let's think about the way that changes our modes of production. Big had the dollars to buy the mass-market access to consumers back when mass media was the only way to reach an audience. Big Isn't Enough.

Porter 17

Porter Mass Marketing Supply Chain Retail 17

Harvard Business Review

JANUARY 11, 2017

The companies that are most vocal about environmental and social issues tend to be big, mass-market brands — well-known retailers , consumer products giants , and tech firms that are telling a new story to consumers who increasingly care about sustainability. People look at brands and ask what they do for the world.

Supply Chain 8

Supply Chain Payback Period Brand Energy 8

Harvard Business Review

NOVEMBER 4, 2011

Problem is: their professional setup costs $30,000 to assemble and a remote operator on a keyboard to run. Seeing a potential revenue stream to fund more research robot development, the team set up a company, BeatBots , to make a very pared-down version with the same look and feel available to the consumer market. The list goes on.

Mass Marketing 9

Mass Marketing CEO Technology Conference 9