Remove Peer Review Remove Taylorism Remove Technology Remove Wilde
article thumbnail

10 Tactics for Launching a Product Using Social Media

Harvard Business Review

Millennials are turning to Facebook and Twitter, while GenZ, or the iGeneration, is skeptical of brands and places more value on peer-to-peer reviews–even from strangers. ” the answer would fall somewhere between Selena Gomez, Taylor Swift, and Ariana Grande.

Media 8