In the CEO Afterlife

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Tips On Honing A Culture Of Winning Through Focus by Martin Zwilling

In the CEO Afterlife

It comes naturally with a small highly motivated team, but it’s increasingly difficult to maintain in the face of size and success. Continually move up the bar to re-test your personal limits and your team. Study their moves and engage your team for an analysis of updates. Build it at the start and don’t ever lose it.

Maturity 159
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The ?M? Word: A Company's Most Underrated Intangible | In the CEO.

In the CEO Afterlife

Sports teams with momentum go on inexplicable winning streaks while opponents can’t seem to string two wins together no matter how hard they try or how ‘talented’ their roster. The management team believed they were doing the right things to create change. The “M” Word: A Company’s Most Underrated Intangible.

CEO 242
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Is Political Correctness Coming to a Brand near You?

In the CEO Afterlife

The controversy over American sports team branding and mascots has been going on for years. Some teams have made alterations such as the Washington Bullets, who became the Wizards. Even brands nearing death such as Brylcreem Hairdressing and Ipana Toothpaste have some equity left in them to generate profits for their owners.

Brand 243
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In Praise of Average Joes

In the CEO Afterlife

Each year, a group of employees partook in a one-week Outward Bound team-building excursion. Within the year, Gail was gone and ten years later, one of her team mates shared her story. That’s important , especially when a business slips into an economic downturn. Gail, an accounting clerk, inspired people like no other.

Hammer 258
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Stop Managing Your Career

In the CEO Afterlife

I’d rather it be about us, about the team. Fortunately, there are a lot of fine companies out there who will gladly reward for a job well done by a conscientious team player. Let’s be honest; at the heart of seeking out a mentor, personal branding and career management is one undeniable fact – IT IS ALL ABOUT YOU.

Career 199
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A Salute to Book Bloggers

In the CEO Afterlife

Judith Barrow – Review – Rosie Amber Team Member. Stacie Tyson – Review – Pursuing Stacie. Dianne Ascroft – Review – Dianne Ascroft and Goodreads. Amy Buckle – Review – Amy’s Bookshelf. Cathy – Excerpt & Interview – What Cathy Reads.

Books 235
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Why Boards Should Give a Damn About Culture

In the CEO Afterlife

Cultures conducive to inspiring individuals and teams are the ones that deliver results. I’m suggesting this addition. Foster a culture that creates value. Superb strategy and execution comes from the people within the enterprise. Procter and Gamble have been winning the culture game for 175 years. That is sustainable competitive advantage.