In November 2010, to big fanfare at Unilever’s London headquarters, chief executive Paul Polman boldly articulated a new strategy. The company would double the size of its business, he said, by channeling its efforts toward achieving eight ambitious goals by 2020 — among them, doubling the proportion of Unilever’s portfolio that meets the highest nutritional standards, and halving the water associated with the consumer use of its products.
The Changing Role of Global Leaders
In November 2010, to big fanfare at Unilever’s London headquarters, chief executive Paul Polman boldly articulated a new strategy. The company would double the size of its business, he said, by channeling its efforts toward achieving eight ambitious goals by 2020 — among them, doubling the proportion of Unilever’s portfolio that meets the highest nutritional […]
February 14, 2012