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Social Media Demystified

N2Growth Blog

If you find all the noise around social media to be confusing, rest assured that you’re not alone. Blogging since 2002, being actively involved in digital marketing since the early 90′s, and being online since the days of the ARPANET I have a bit of history with most things digital.

Media 325
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Success Begins with Quality Customer Service

Chart Your Course

Live chat tools detect when someone is on your website and a pop up a window appears, which allows for a dialogue between the consumer and the company. He recommends incorporating more technology, such as social media engagement and mobile communications, to achieve this goal.

Quality 182
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Decoding The Truth Of Leading Multi-Generational Workforces

Tanveer Naseer

One of the key faults found in all these discussions on the differences between Millennials and the other generational cohorts is that they often differentiate generational values with respect to technological differences – in particular, differences in usage – as opposed to sociological ones. 3) Finegold D., Mohrman S. & 4) Conger J.A.

P&L 243
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5 Tips For Brand Survival In Today's Social Climate

Eric Jacobson

Since 2002, she has served as a judge for the Web Marketing Association’s annual web award competition; and she’s been included in the "Top 100 Branding Experts" list to follow on Twitter @DebbieLaskeyMBA. Guest Post: By Debbie Laskey There is no denying that social media has changed how brands communicate.

Brand 50
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How Mobile Technologies Are Shaping a New Generation

Harvard Business Review

Technology, of course, has also been a powerful influence on the Re-Generation, so much so that Bill Gates proposed that we call this next wave Generation I, for Internet. This is the generation of mobile technology, wireless communication, and clouds of constant content. Mobile technology. hours' worth of media into 6.5

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Why Nordstrom’s Digital Strategy Works (and Yours Probably Doesn’t)

Harvard Business Review

In a recent MIT CISR poll, 42% of our respondents said they expected to gain competitive advantage from social, mobile, analytics, cloud, and internet of things (SMACIT) technologies. The most notable characteristic of those technologies is their accessibility — to customers, employees, partners, and competitors. But guess what?

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Six Things Your Company Has in Common with the Oakland A's

Harvard Business Review

In fact, I see at least six ways in which your organization, whatever it is, is like the 2002 A's, who won 20 games in a row and made the playoffs—though not the 2002 World Series —despite a very low payroll. You just need how to appreciate how the tools can improve your decision-making. That's not required.

Company 12