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The Future of Business Is Social: Seven Principles That Lead to.

Strategy Driven

Essentially, these statistics tell us that companies need to embrace and capture the voices of their employees and customers if they want to innovate and thrive. Rule 6: Rely on Others for Growth and Innovation. Social Nation sets forth the foundations for this new way of doing business. billion on these social sites by 2012.

Media 73
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Tap into Your Think Tank: Twenty Ways to Generate Ideas That Will.

Strategy Driven

In 2003 van Stolk had the idea to create a “Turkey & Gravy”-flavored soda to be released around Thanksgiving. Think beyond the obvious connections to come up with something truly innovative. Jones Soda was a small Seattle-based beverage company competing against Coca-Cola and Pepsi-Cola. Get physical.