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The Perfect Brand Slogan | In the CEO Afterlife

In the CEO Afterlife

by John • May 23, 2011 • Branding , Marketing • 3 Comments. Ironically, a great slogan’s constraint to longevity can be the boredom of the marketer. Marketers like change, but often they make change for change’s sake. I suggest the slogan has become generic to the market. May 23, 2011 at 4:50 pm.

Brand 196
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President Reagan is Still Teaching Me About Leadership

Kevin Eikenberry

Consulting Speaking Training Products KevinEikenberry.com About Blog Home Blogs I Like Leadership Learning Subscribe President Reagan is Still Teaching Me About Leadership by Kevin Eikenberry on February 6, 2011 in Building Relationships , Connection , Intention , Leadership , Learning Below is a post I wrote on June 8, 2004 on the earlier version (..)

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Leadership is About Engagement

Kevin Eikenberry

Consulting Speaking Training Products KevinEikenberry.com About Blog Home Blogs I Like Leadership Learning Subscribe Leadership is About Engagement by Kevin Eikenberry on December 29, 2010 in Leadership , Learning , Relationships Ok, this title should be self evident, especially to long time readers of this blog.

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Social Networking for Business: Does it Really Work? :: Women on.

Women on Business

I am not a big fan of any method, procedure, service, or product that requires a hard sell to friends and family. Example 1: During the 2004 election season, I connected with a new friend through a grassroots Asian Pacific Islander political group. I keep on message, I network, and I make my network work , for me and for others.

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Lessons from the Best Global Brands 2010: Building trust and.

Strategy Driven

If you will not buy for yourself a specific product, don’t try to sell it. While so much expansion can be tough on a brand, Santander is moving quickly to rebrand all of its acquisitions under the Santander name and launched substantial marketing campaigns in the U.K., He is a frequent lecturer on the subject of branding.

Brand 65
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Craft a Remarkable Personal Brand Statement! 29 Steps & Examples

Miles Anthony Smith

Matt Sweetwood, branding expert, defines personal branding as: " Personal branding is the practice of people marketing themselves and their careers as brands -- the ongoing process of establishing a prescribed image or impression in the mind of others about an individual." In 2011, he was signed to Ellen DeGeneres' label, eleveneleven.

Brand 68
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Corporate Diversity Still Coming Up Short for Women

Strategy Driven

In 2004, the Calvert Women’s Principles ® became the first global code of corporate conduct focused exclusively on empowering, advancing and investing in women. Improve productivity, Enhance the bottom line… StrategyDriven Premium Subscriber Login Align Your Organization and Become StrategyDriven! Source U.S.