Remove 2004 Remove Ethics Remove Management Remove Sports
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Leaders Make Values Visible

Marshall Goldsmith

” There is an implicit hope that when people – especially managers – hear great words, they will start to exhibit great behavior. I was shown a wonderful video on Enron’s ethics and integrity. It was one of the most smoothly professional presentations on ethics and values that I have ever seen.

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Fallacy of ‘If They Understand, They Will Do’

Marshall Goldsmith

Howard Morgan and I published an article titled “Leadership Is a Contact Sport” in the fall 2004 issue of Strategy+Business that involved more than 86,000 respondents from eight major corporations. Their answers never have anything to do with ethics or integrity. They are not liars or phonies.

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What Connects Coca-Cola, Lego, In-N-Out, Intuit, and Nike? Focus.

In the CEO Afterlife

This can mean expanding product lines, entering new markets and geographies, line extending brands, acquiring new businesses, creating projects, and adding layers of management to manage the self-created complexity. By 2004, sales and profits were in double digit declines. After all, the fixed overheads are already in place.

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