First Friday Book Synopsis

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Mindset: A book review by Bob Morris

First Friday Book Synopsis

Dweck Ballantine Books (2008) How to achieve sustainable growth of intellectual capabilities with the right mindset I read this book when it was first published (2006) and recently re-read it before reading Daniel Siegel’s Mindsight: The New Science of Personal Transformation.

Books 80
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Mind Wide Open: A book review by Bob Morris

First Friday Book Synopsis

Mind Wide Open: Your Brain and the Neuroscience of Everyday Life Steven Johnson Scribner/Simon & Schuster (2004) How and why the brain sciences can help to “open wide the mind’s caged door” I read this book before Steven Johnson’s later works, The Ghost Map (2006) and Where Good Ideas Come From (2011) and then re-read [.].

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50 Psychology Classics: A book review by Bob Morris

First Friday Book Synopsis

50 Psychology Classics: Who We Are, How We Think, What We Do; Insight and Inspiration from 50 Key Books Tom Butler-Bowdon Nicholas Brealey Publishing (2006) An excellent guide to sources that can help us to “make a real difference” in our lives Note: This is one of volumes in the 5o Classics series, each available [.].

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Zag: A book review by Bob Morris

First Friday Book Synopsis

Zag: The Number One Strategy of High-Performance Brands Marty Neumeier Peachpit Press (2006) How to “zag” when everyone else “zigs” In a previous book, The Brand Gap, Marty Neumeier explains how companies can bridge the gap between business strategy and customer experience, noting that brand-building isn’t a series of (..)

Books 85
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Changing Minds: A book review by Bob Morris

First Friday Book Synopsis

Changing Minds: The Art and Science of Changing Our Own and Other People’s Minds Howard Gardner Harvard Business Review Press (Paperbound Edition, 2006) Note: I re-read this book curious to know to what extent — if any — Gardner’s insights have lost relevance in light of revelations within recent neuroscience research.

Review 80
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The Medici Effect: A book review by Bob Morris

First Friday Book Synopsis

The Medici Effect: Breakthrough Insights at the Intersection of Ideas, Concepts, and Cultures Frans Johannson Harvard Business Review Press (2006) Note: I recently re-read this book to assist with the preparations for an interview and even more impressed by the book now than I was when it was first published fuve years ago.

Review 80
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Rapid Viz: A book review by Bob Morris

First Friday Book Synopsis

Rapid Viz: A New Method for the Rapid Visualization of Ideas Kurt Hanks and Larry Belliston Course Technology/CENGAGE Learning (2006) The power and value of highly-developed visualization The title’s meaning is self-evident but the potential value of what can be learned from Kurt Hanks and Larry Belliston in this book is not.

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