Harvard Business Review

JULY 2, 2012

Carlos Ghosn, Chairman and CEO of the Renault-Nissan Alliance, famously coined the term "frugal engineering" in 2006. As a result, it has become Renault's best-selling car across recession-weary European markets as well as in many emerging markets. 3) Tap partners in emerging markets who excel at innovating more with less.

CEO 15

CEO Innovation Constraint Engineering 15

Harvard Business Review

JANUARY 28, 2014

An interconnected world where technology advances at a dizzying pace and new companies emerge, scale, and decline in the blink of an eye means never a dull moment for corporate leaders. Another, arguably simpler, technique is to change the way you measure market share. This post isn’t for you. Everyone still here? Thought so.

Disruptive Innovation 8

Disruptive Innovation Advertising Gilbert Market Segmentation 8

Harvard Business Review

NOVEMBER 20, 2015

He is poised to become the leader in this segment of a multi-billion dollar market. Global supply chains can cut across many “cultures”: national, industry, technology, market segment, and more. I am no longer limited by geography.” Manage culture by setting expectations appropriately.

Supply Chain 8

Supply Chain Collins Golden Handcuff Pharmaceuticals 8