Blockbuster Becomes a Casualty of Big Bang Disruption
Harvard Business Review
NOVEMBER 7, 2013
Where big bang disruption comes into play is with the advent of Netflix’s streaming video service in 2007. In 2010, the once-unbeatable company declared bankruptcy. In doing so, they systematically undervalue their own intangible assets. At the time, less than 50% of U.S. Revenue and profits continued to decline.
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