article thumbnail

Management Tools For Leaders: Red Ocean/Blue Ocean Strategy

Rich Gee Group

Tool #5 - Red Ocean/Blue Ocean Strategy This week, let’s understand how companies position themselves in the marketplace to succeed - The Red Ocean/Blue Ocean Strategy. In addition to their pricing, cancellation, and service structure, no other airline comes close. Be the Big Fish in the pond.

article thumbnail

CEO Blog - Time Leadership

CEO Blog

One of my most popular posts mentioned that I did it in 20 minutes -- it was "Patterns and Practices for New Hires" back in 2007. I'm a fan of timeboxing and I like the 20 minute window for writing blog posts. I call it CEO Blog - Time Leadership because of my keen interest in time.

Blog 189
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A simple cure for the Buzzword Bingo | Rajesh Setty

Rajesh Setty

The user-interface and logo were crowdsourced and is XHTML 1.1 compliant and has been tested to ensure cross-browser compatibility. We are excited about this new release.

article thumbnail

What Is Strategy, Again?

Harvard Business Review

” So too would transformation strategies based on reconsidering your company or your industry’s value chain.

article thumbnail

Apple Versus the Strategy Professors

Harvard Business Review

Apple still has an edge, in that it built that sea — "so powerful is blue ocean strategy," Chan and Mauborgne write, "that a blue ocean strategic move can create brand equity that lasts for decades." But you have to think that, to really stay on top, Apple needs to find more blue oceans to conquer.

article thumbnail

World Business Forum – Top 10 Speakers | N2Growth Blog

N2Growth Blog

Renee Mauborgne - Co-author of Blue Ocean Strategy , Renee offered great insights on creating demand, most particularly on creating consumer demand where little or none previously existed. My favorite quote from Martin was: “ great brands are emotional bookmarks.&#

Blog 353