How This Lingerie Store Boosted its Bottom Line, Despite the Downturn
Harvard Business Review
OCTOBER 3, 2012
From the first quarter of 2007 to 2008 bankruptcy filings for small businesses grew 33%. From first quarter 2008 to 2009, bankruptcy filings leapt by 75%. Management set out to build the best customer experience possible by instituting a training program for sales staff and fully committing themselves to its implementation.
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