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Customer Experience Management | N2Growth Blog

N2Growth Blog

I was recently asked the following question: “What is the difference between CRM and CEM, or is there any difference between the two?&# In a previous post I addressed the practice of Customer Relationship Management (CRM) in fairly great detail. As most of you know I am a huge fan of well conceived CRM initiatives.

Blog 304
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Why Great Leadership Means Leading Your Way Out Of A Job

Terry Starbucker

Back in 2009 when I was SVP of Operations with Bresnan Communications, I was in Butte, Montana for a morning staff meeting with the front office staff and field technicians. I watched as the local technical operations manager presented the weekly operating statistics on the overhead projector. Indeed we did.

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Leveraging Down for CEOs | N2Growth Blog

N2Growth Blog

In this example the hourly rate of a CEO who makes $750k is $375 dollars per hour. For instance, rather than leveraging down to the $100K talent in the example above, if you drive down further to let’s say a $30k individual, you increase your organizational leverage factor by almost another 30%.

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Craft a Remarkable Personal Brand Statement! 29 Steps & Examples

Miles Anthony Smith

Uncover Effective, Expert Personal Brand Statement Examples​ What do Rand Fishkin, Charlie Puth, and Martha Stewart all have in common? They are all killer personal brand examples. Click "READ MORE" to discover the 29 steps and examples to creating a successful personal brand. Czar "I rescue troubled companies.

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But My Business Is Different… | N2Growth Blog

N2Growth Blog

Well actually, no it’s not. I cannot even begin to count the number of times I’ve had a CEO tell me that certain immutable business principles just don’t apply to his/her business because, “this business is different.&#

Blog 305
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The Disconnected Leader | N2Growth Blog

N2Growth Blog

The harsh reality is that great numbers of leaders continue to operate in a vacuum by sequestering themselves away in the corner office and attempting to lead from afar. Trust me when I tell you that being out of touch is never a good position to find yourself in as the CEO.

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Brand Exposure

N2Growth Blog

Have you figured out how to apply the laws of scarcity to brand management? While a brand without exposure is not much of a brand, I consistently find that brand exposure is an aspect of brand management that is all too often overlooked as a success metric. If not, then this post is for you.

Brand 382