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How Netflix Expanded to 190 Countries in 7 Years

Harvard Business Review

In the second quarter of 2018, its international streaming revenues exceeded domestic streaming revenues for the first time. before 2010, and in only 50 countries by 2015. For example, its earliest international expansion, in 2010, was to Canada, which is geographically close to and shares many similarities with the United States.

article thumbnail

How Netflix Expanded to 190 Countries in 8 Years

Harvard Business Review

In the second quarter of 2018, its international streaming revenues exceeded domestic streaming revenues for the first time. before 2010, and in only 50 countries by 2015. For example, its earliest international expansion, in 2010, was to Canada, which is geographically close to and shares many similarities with the United States.