Women on Business

DECEMBER 2, 2010

For others, adults, Buddy was a “chemically imbalanced” adult man who thinks and dresses like an elf running around through the streets of New York City. Buddy is a human raised by elves, therefore, does he fall into the “human” or “elf” category? For some, say children (most likely his primary target audience), Buddy is an elf.

Brand 215

Brand Press Release Discount Customer Loyalty 215

In the CEO Afterlife

AUGUST 29, 2011

We create the seeds, the traits, and crop protection chemicals that help farmers produce more food using fewer resources.” It has not – 2010 profits for Exxon and Shell rose by 57 and 61% respectively. link] #branding #marketing #advertising #design Follow Me on Twitter. “Better Seed for a Brighter Future. How’s that for spin?

Strategy 131

Strategy CEO Company Competitive Advantage 131

Harvard Business Review

NOVEMBER 22, 2010

Follow him on Twitter at @GreenAdvantage. The article shows how the Dutch firm AkzoNobel is growing in China, particularly through products that help customers reduce environmental footprint in the shipping and building sectors. All rights reserved. Harvard Business Publishing is an affiliate of Harvard Business School.

NGO 15

NGO Chemicals Guidelines Telecommunications 15

Harvard Business Review

FEBRUARY 20, 2014

But an awful lot of these jobs command very high-wages in law, finance, accounting, consulting, advertising, engineering, design, software, healthcare, scientific research, architecture, entertainment, hospitality, and many other areas. True, some of these are low-paying, burger-flipper jobs.

Intellectual Capital 8

Intellectual Capital Magazine Pharmaceuticals Creativity 8

Harvard Business Review

SEPTEMBER 28, 2012

A 2010 Mercer survey of about 3,000 companies found that same-sex benefits were offered by 72 percent of companies employing more than 20,000 people. The two decades that have followed have seen an increase in marketing and advertising to the LGBT market that Marketing firm Witeck-Combs estimated at $800 billion in 2011.

Advertising 17

Advertising Market Segmentation Diversity Chemicals 17