2010 Beyer Brand Leadership 
Harvard Business Review
NOVEMBER 7, 2011
Recently, I spoke with Linda Sharkey , an author and expert in global leadership development and culture change, to chat with me about this issue. For example, Nestle Japan localized their offerings to the point that they disconnected from the global brands. You see everything through the new lens. How about you?
Harvard Business Review
MAY 10, 2011
On the other hand, millions of bottles of products have had to be taken off the market — products that all promise the brand of trust — from baby medicine to Rolaids to the flagship product Tylenol. These questions matter at every level of leadership. When are you personally responsible?
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