Remove 2010 Remove Brand Management Remove Development Remove Retail
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Know When to Kill Your Brand

Harvard Business Review

But as Netflix and online media channels developed, Blockbuster was no longer unique in fulfilling that purpose, and the way it fulfilled it became anachronistic. When dealing with a struggling brand, managers should ask themselves if their brand is staying true to what it was made to do.

Brand 8
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The Top Six Innovation Ideas of 2011

Harvard Business Review

These six ideas emerged in 2010 as powerful "innovation invitations" and seem sure to intensify in power and influence. That is, the importance of "research & development" to business innovation. obscures the tectonic economic shift in global retail. That's right. Contestification. WWWabs go mainstream worldwide next year.