2010 CPM Marketing Power 
Rajesh Setty
DECEMBER 4, 2008
The goal is to fully leverage the power of Amazon EC2 kind of infrastructure to help with scaling when we start seeing an eyeball-explosion. Apart from using PPC (pay-per-click) and CPE (cost-per-engagement) based advertisements to jump-start adoption, we have engaged some experts to work on social media marketing.
Harvard Business Review
FEBRUARY 22, 2011
In a supposedly democratizing medium, the power of leading online companies has only become more concentrated. Wired reported late last year, "The top 10 Web sites accounted for 31% of US page views in 2001, 40% in 2006, and 75% in 2010." They're out to kill the cost-per-thousand or CPM-based ad sales model.
Expert insights. Personalized for you.
30 
Let's personalize your content