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Business Model Generation : Blog | Executive Coaching | CO2 Partners

CO2

These are: Customer Segments – An organization serves one or several customer segments. Technology and its role in travel 2.0 Pink Demos Dr. John Sullivan FORA.tv

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Big Business Increasingly Supports Gay Rights

Harvard Business Review

A 2010 Mercer survey of about 3,000 companies found that same-sex benefits were offered by 72 percent of companies employing more than 20,000 people. Corporate cultures where diversity and openness thrive will more likely attract top talent, especially young, creative, and entrepreneurial candidates. LGBT marketing is on the rise.

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Google, Don't Choose Micromanagement

Harvard Business Review

If your company had just announced a 27% increase in revenues in this market, you'd probably be quite happy. And you'd think the market would be, too. Like many other companies that have a core product line, Google is struggling to find its next market. Giddy even. But, for Google, analysts seem decidedly unhappy. And so on.).

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Big Bets vs. Little Bets and the future of HP

Harvard Business Review

They worked on numerous initiatives in large, growing markets that were adjacent to or somewhat related to HP's existing business. But they only looked at opportunities in what were already billion dollar markets. They then researched and analyzed the markets, segmented them, and developed products.

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