On Undo's Undue Importance
Harvard Business Review
DECEMBER 20, 2010
Its appearance marks a markets' phase transition from early adopters to mega-profits. Back in 1982 Norton Utilities launched its "Unerase" product. In 1986, Lotus Development Corporation announced the latest version of its (at the time) wildly popular 1-2-3 spreadsheet, one that now sported a spiffy new "undo" feature.
14 
Let's personalize your content