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Business Model Generation : Blog | Executive Coaching | CO2 Partners

CO2

These are: Customer Segments – An organization serves one or several customer segments. Technology and its role in travel 2.0 Pulse Meme Feed What Is Your Brand Against? John Sullivan FORA.tv

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What 40 Years of Research Reveals About the Difference Between Disruptive and Radical Innovation

Harvard Business Review

The first thing they should know is that not all technological change is “disruptive.” Entrants may target over-looked segments of the market with a product considered inferior by incumbent’s most-demanding customers and later move up-market as their product improves. A prime example is Netflix.

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Three Cases of Better Corporate Philanthropy

Harvard Business Review

To do this, Goldman used its competencies in understanding markets, convening needed expertise and business networks. Goldman used its power to scale to get to market quickly, assembling a pipeline of services, investing in sophisticated measurement systems and developing a global core curriculum. Early results are encouraging.

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Top Line Growth? There's an App for That

Harvard Business Review

Smartphone sales in 2011 are estimated to reach 468 million units, a 57% increase over 2010. While the idea of reaching out to consumers via smartphone apps is clearly not new, companies have been stubbornly hesitant to embrace app technologies. A brand also has to be aligned with the market profile of the consumer segment.

Brand 12
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Big Bets vs. Little Bets and the future of HP

Harvard Business Review

Ned Barnholt is the former CEO of Agilent Technologies, the measurement company, and these days he's one of the more respected executives in Silicon Valley. They worked on numerous initiatives in large, growing markets that were adjacent to or somewhat related to HP's existing business. The technology was great.

Ries 11
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Open Source Software Hits a Strategic Tipping Point

Harvard Business Review

Based on surveys my colleagues at Gartner and I have conducted over the past several years, mainstream adopters of IT solutions across a widening array of market segments are rapidly gaining confidence in the use of open source software, with many now stressing its valuable features more than its risks.

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Why Google Fiber Is High-Speed Internet’s Most Successful Failure

Harvard Business Review

In 2010, Google rocked the $60 billion broadband industry by announcing plans to deploy fiber-based home internet service, offering connections up to a gigabit per second — 100 times faster than average speeds at the time. Major markets were migrating to two segments — a high-end served by cable and a low-end served by DSL.