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Loyalty Beyond Reason Defined

Leading Blog

This is a post by Brian Sheehan, author of Loveworks: How the World''s Top Marketers Make Emotional Connections to Win in the Marketplace. Previously he was with global creative powerhouse Saatchi & Saatchi for 25 years, with CEO roles at Team One Advertising in Los Angeles and at Saatchi & Saatchi Australia and Japan.

Loyalty 281
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The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

Marketing 162
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Leadership Development and Educating our Young :: Women on Business

Women on Business

Categories : Women On Business , Work-Home Life , Workplace Issues , personal development Contact Sylvia Lafair, author of Dont Bring It To Work: Breaking the Family Patterns that Limit Success at sylvia@ceoptions.com. Did you wake up eager and ready for the learning and relationship challenges that were there each day? 1, 2010 – To address.

Education 170
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Stop Marketing & Start Sharing: Social Media Workshop

Mike Cardus

Design by 12GrainStudio Stop Marketing & Start Sharing: Social Media Workshop Wednesday, September 15th, 2010 Posted by: mike Secrets of Social Media for Teambuilders with Tom Heck of The International Association of TeamWork Facilitators ( IATF ) Leadership TeleSeminar. Related posts: Social Marketing for Team Building.

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Gretzky, Gates, Zuckerberg: Can they see the Unseen? | In the CEO.

In the CEO Afterlife

by John • December 4, 2011 • Leadership , Life • 2 Comments. Their marketing teams research everything to death. December 4, 2011 at 12:54 pm. December 4, 2011 at 3:20 pm. December 2011. November 2011. October 2011. September 2011. September 2011. August 2011.

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WHY WOMEN'S NATURAL SOFTER SKILLS ARE COMING TO THE FORE IN BUSINESS

Women on Business

Facebook, Twitter, Linkedin are seeing huge surges in registration, as businesses realise this is where they need to be to compete in today’s market. So what are the main differences between standard marketing / advertising, and online Social Media? Our old ways of advertising were all very one way.

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A Guilty Conscience = A Great Hire??? :: Women on Business

Women on Business

By Maribeth Kuzmeski Are you looking to add new individuals to your team in 2011? Studies show that hiring guilt-prone employees is smart business! Keep in mind, there is a big difference between guilt-prone and guilty) Guilt-ridden people make better employees, tend to work hard, perform better and are less likely to call in sick.