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Stop Selling and Add Value | N2Growth Blog

N2Growth Blog

The problem with many sales organizations is that they still operate with the same principles and techniques they were using in the 60′s, 70’s and 80’s. Today’s consumer (B2B or B2C) does their homework, is well informed, and buys…they are not sold. It’s about meeting customer needs and adding value.

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N2Growth Blog

Kmax Blog Links Evan Carmichael – www.evancarmichael.com B2B Yellow Pages Directory B2BYellowpages.com is a leading Internet directory of resources useful to small businesses. Squidoo Squidoo is an online social network that gives members the ability to create their own “lenses” (microsites) that can be used as a communication platform.

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Building a Direct-to-Consumer Strategy Without Alienating Your Distributors

Harvard Business Review

As a result, many B2B companies remain stuck in a stalemate. Alternatively, the company can operate in stealth mode by targeting customer segments that have been poorly served or ignored by traditional distributors. Microsoft was able to do so largely due to its monopolization of the desktop operating system market.

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Improve Your Resume by Turning Bullet Points into Stories

Harvard Business Review

VP, Marketing, Communication, and Strategy 2011 – present. I transformed Axion’s all-things-for-all-customers mentality, establishing a profitable B2B focus that grew our revenue from less than $.75M 75M to more than $14.5M in four years. 5M to $10M. BREWERY START-UP. With two partners, I launched Flounder Brewing Co.,

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