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The Essence of Strategy (Part 2) | In the CEO Afterlife

In the CEO Afterlife

Leadership. by John • October 30, 2011 • Human Resources , Leadership , Marketing , Strategy • 4 Comments. In a strategy seminar I asked the leadership team to tell me what business they were in. Here’s how the Fortis B2B team define themselves: Natural gas is our business. Main menu Home.

Strategy 234
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Stop Selling and Add Value | N2Growth Blog

N2Growth Blog

Today’s consumer (B2B or B2C) does their homework, is well informed, and buys…they are not sold. I "sell" day to day B2c and B2B and its about relationship and problem solving. It’s time for companies to realize that consumers have become very savvy and very demanding.

Blog 409
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N2Growth Blog

Kmax Blog Links Evan Carmichael – www.evancarmichael.com B2B Yellow Pages Directory B2BYellowpages.com is a leading Internet directory of resources useful to small businesses. Squidoo Squidoo is an online social network that gives members the ability to create their own “lenses” (microsites) that can be used as a communication platform.

Directory 167
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Building a Direct-to-Consumer Strategy Without Alienating Your Distributors

Harvard Business Review

As a result, many B2B companies remain stuck in a stalemate. Starting in 2011, Mercedes chose to develop direct distribution capabilities for electric bicycle sales under its Smart brand. This dual distribution strategy resonated with both consumers and investors — as Cree’s stock price tripled from 2011 to 2013.

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Diary of a mid-career job seeker: 9, 800, 20, 10, 5, 2, 3, 1

Roundtable Talk

Since September of last year, I have had phone and/or face to face interviews with BMO (three times), Air Miles, Scotiabank, Canwest, CFIB, Interbrand, CTV, CIBC, Heart and Stroke Foundation, Laura Canada, B2B Trust and Modelo Molson to name a few. Whew, it was a lot of hard work but really rewarding. Bookmark the permalink.

Career 37
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What Big Companies Can Learn from the Success of the Unicorns

Harvard Business Review

Snapchat, an idea conceived in 2011, is now valued around $16 billion, with more than 100 million active users who send an average of over 400 million snaps per day. A third example is Airbnb, now valued at $25.5 billion, which has experienced incredible growth, with the total number of users having practically doubled each year since 2012.

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Improve Your Resume by Turning Bullet Points into Stories

Harvard Business Review

VP, Marketing, Communication, and Strategy 2011 – present. I transformed Axion’s all-things-for-all-customers mentality, establishing a profitable B2B focus that grew our revenue from less than $.75M 75M to more than $14.5M in four years. 5M to $10M.

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