Remove 2011 Remove Finance Remove Innovation Remove Marketing Strategy
article thumbnail

Turnarounds and the Big Play | In the CEO Afterlife

In the CEO Afterlife

by John • December 11, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. In the case of struggling Nabob Foods, two significant innovations facilitated the turnaround. Nabob Coffee’s market share accelerated to 25% and national leadership as arch rival Maxwell House worked to catch up.

CEO 201
article thumbnail

People Do Business With You…But Why?

Women on Business

In this TED video , Sinek explains what he believes to be the reason for Apple’s constant innovations and their repeated successes. Red Zone Marketing’s “Why”: We focus our efforts on finding simple, common sense and inexpensive alternatives to creating growth in a business. Sinek makes a case that it’s all about the messaging.

article thumbnail

Interview: Rebel Brown

N2Growth Blog

Rebel Brown : I’ve been a consultant for over 20 years now, focused on helping international clients in areas of business and market strategy, positioning and market launches. On with the interview… Mike Myatt: For our readers not familiar with your background, could you give us a brief Bio? I Think Not.

Open-book 272