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When is Spinning the Message a Good Thing?

Marshall Goldsmith

For the long-term viability of the organization, business transactions need to be "win-win." - The spinning is done to help the larger good - not just promote the person doing it. - In the short-term, positive projections for the future may motivate people to buy products, services or stocks. Yet optimists often over-commit.

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Change the Way You Define Yourself

Marshall Goldsmith

Almost all of us have a few negative terms that are part of our self-definition. As long as we keep saying "That's just the way I am" to ourselves we increase the probabilities that "That's just the way I am always going to be." In 2009 Marshall's friend the late CK Prahalad was ranked #1 and Marshall was ranked #14.

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Setting Strategy in Egypt's (and Other) Shifting Sands: A Four-Part Approach

Harvard Business Review

Developments in the Middle East — first the removal of long-time Tunisian President Zine el-Abidine Ben Ali in January 2011 and now Hosni Mubarak's stepping down in Egypt — suggest that authoritarian regimes in the region are not immune to "people power." Many shuttered plants and flew home expatriate staff and families.