Management Excellence

DECEMBER 31, 2011

I was truly gifted in 2011 to gain access to and work with and support some remarkable professionals across a number of different market segments…from high tech to professional services to manufacturing, and I learned something with every engagement and encounter.

Market Segmentation 67

Market Segmentation Succession Marketing Education 67

CO2

JANUARY 2, 2011

These are: Customer Segments – An organization serves one or several customer segments. Strategy : In this chapter they look at the business model environment: context, design drivers, and constraints. Process : This business model design has 5 phases; Mobilize, Understand, Design, Implement and Manage.

Business Model 141

Business Model Executive Coaching Execution Blog 141

Harvard Business Review

JUNE 14, 2013

Kirsten Gagnaire is the Global Director of the Mobile Alliance for Maternal Action (MAMA), launched in May 2011 by former Secretary of State Hillary Clinton. And these messages use strong market segmentation. How do women in that market get information? Innovations in Digital and Mobile Marketing An HBR Insight Center.

Strategy 8

Strategy Marketing Market Segmentation Learning-by-Doing 8

Harvard Business Review

APRIL 19, 2011

The first round of presidential polls on April 10, 2011, set the stage for a June runoff between the leftist Ollanta Humala, a former military commander, and right-winger Keiko Fujimori, the daughter of a former Peruvian president who is in jail. Re-imagining value doesn't mean focusing on cost (the denominator).

Innovation 14

Innovation Market Segmentation Price Fashion 14

Harvard Business Review

SEPTEMBER 28, 2012

Back in 1991, a Wall Street Journal article included a chart entitled, "A Dream Market," comparing gay households to the national average, noting the relative potential advertising appeal for a variety of industries. LGBT marketing is on the rise.

Advertising 17

Advertising Market Segmentation Diversity Chemicals 17

Harvard Business Review

JUNE 12, 2018

Sponsored by Accenture Strategy. In the case of Baker Hughes and Halliburton’s planned merger a few years ago, the Justice Department detailed how it thought the amount of competition would rise or fall (mostly fall) in 30 market segments. How to make your company more nimble and responsive.

Company 8

Company Supply Chain Cooper Airlines 8

Harvard Business Review

NOVEMBER 20, 2015

Manage culture by setting expectations appropriately. Global supply chains can cut across many “cultures”: national, industry, technology, market segment, and more. Manage the arduously long sales cycle. One of the most important realities of tapping into supply chains is: it takes time.

Supply Chain 8

Supply Chain Collins Golden Handcuff Pharmaceuticals 8