Remove 2011 Remove Marketing Remove Pharmaceuticals Remove Strategy
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Performance Measurement

Strategy Driven

It turned out that the unit was driving profits by raising prices and cutting marketing and advertising expenditures. Higher prices and reduced advertising created an opening for competitors to take away market share, which they did. So while profits were rising and ROIC was high, market share was declining. Copyright (c) 2011.

ROIC 62
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The State of Strategy Consulting, 2011

Harvard Business Review

Among my questions to them: How are you thinking about strategy these days? Some tentative conclusions: There is not much of a market for stand-alone strategy studies any more. Strategy has triumphed, the installed base is huge, no self-respecting company would be without one. This poses a dilemma for consulting firms.

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Recommended Resources – An Interview with Paul Leinwand and Cesare Mainardi, authors of The Essential Advantage

Strategy Driven

The Essential Advantage : How to Win with a Capabilities-Driven Strategy. The conventional wisdom about strategy may be leading your company astray. This book helps you identify your firm’s distinctive blend of strategic direction and differentiated capabilities that give you the ‘right to win’ in your chosen markets.

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The Company Outsmarting Big Pharma in Africa

Harvard Business Review

It has doubled its market cap in the five years and sales reached almost $1.5 What's more, these are markets that traditional developed market firms are increasingly targeting for their own growth goals. and other traditionally developed markets. and other traditionally developed markets.

Company 11
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A Boomer's Advice to Marketers: Go Ahead, Make My Day | In the.

In the CEO Afterlife

A Boomer’s Advice to Marketers: Go Ahead, Make My Day. by John • June 19, 2011 • Life , Marketing , Strategy • 1 Comment. Today, we represent a marvelous marketing opportunity. Aha,” say the savvy marketers. The world’s best marketers are on to us. June 21, 2011 at 5:57 pm.

Advice 147
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Big Pharma's Mixed Modes of Growth

Harvard Business Review

They might make a targeted acquisition here or there, form an alliance now and again, or license in some specialized technology, but by and large they made their own drugs, supporting big, fully staffed research labs, which they would then market themselves.

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China, South Africa Advance Sustainability Efforts

Harvard Business Review

Companies included in the ETF include major airlines, pharmaceuticals, industrials, and technology. By the end of October in 2010, the market value of the 100 constituent stocks reached 582 billion RMB, accounting for 31% of the total market value of the Shanghai Stock Exchange's A shares. Stay tuned.