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Advice for Marketing Executives During Tough Times

Marshall Goldsmith

Many marketers are creative or have deep functional expertise but lack general business training. Align yourself with the rest of your executive team. In 2009 Marshall's friend the late CK Prahalad was ranked #1 and Marshall was ranked #14. To participate in the 2011 Thinkers 50, visit [link].

Advice 107
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Self-Confidence and Success

Marshall Goldsmith

How Much You Contribute When achievement is the result of a team effort - not just individual performance - we tend to overestimate our contribution to the final victory. I have asked more than 80,000 participants in my training programs to rate themselves in terms of their performance relative to their professional peers.