Strategy Driven

OCTOBER 29, 2012

CAUTION: Leave PR, marketing, and advertising out of the equation, or you may NEVER get to the truth. Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM! Copyright 2007-2012 by StrategyDriven, Inc.

Brand 50

Brand Reputation Customer Loyalty Industry 50

In the CEO Afterlife

APRIL 26, 2012

(First published in Forbes.com, April 20, 2012) Two years have now passed since the explosion at BP ’s deep-water rig in the Gulf of Mexico. The available avenues are advertising, the press, and social media. A very capable BP social media manager is doing a commendable job of delivering on the company’s “update” promise.

Press Release 131

Press Release Reputation Tourism Advertising 131

Eric Jacobson

NOVEMBER 9, 2010

skip to main | skip to sidebar Eric Jacobson On Management And Leadership Welcome! This blogs tips and ideas are perfect for managers and leaders of all types of small to large businesses and nonprofit organizations. Put your blog URL on your business cards, direct mail and print advertising. Post your blog on Facebook.

Blog 55

Blog Company How To Mentor 55

Strategy Driven

AUGUST 3, 2012

This review is the basis for most elements that will appear in a strategic plan, including the organization’s strengths, weaknesses, opportunities, threats, actions, challenges, teamwork, change management, commitment, future trends and external forces. Management is concerned that resources are not concentrated on important things.

Review 57

Review Company Strategic Planning Industry 57

Marshall Goldsmith

MARCH 31, 2014

We believe that the lessons executive coaches have learned in helping their clients set goals apply to leadership development in a wide variety of settings. One of the most common mistakes in all leadership development is the roll-out of programs and initiatives that promise, “This will make you better.” Difficulty.

Goal 137

Goal Short-term Long-term Crisis 137

Harvard Business Review

SEPTEMBER 15, 2014

Perhaps it has something to do with the profile of LEGO’s management team, comprised almost entirely of men. The 21-person corporate management team has 20 men and one woman – and she’s in an internally-facing staff role, not connected to the customer base or product development. What are Lego Friends?

Management 14

Management Niche Marketing Retail Marketing 14

Strategy Driven

JUNE 22, 2012

This is not written to take swipes at responsible branding, marketing and advertising. Advertising fulfills many essential niche needs. Business-to-business publication advertising. My analysis: Productivity software does no good unless one commits to change, alters behavioral traits and commits to time management.

Brand 50

Brand Analysis Advertising Software 50

Harvard Business Review

DECEMBER 13, 2017

Quarterly profits have only increased 5% since 2012 , but investors’ valuations of those profits (as measured by earnings per share) has increased 59% over the same period. A recurring theme in those interviews was bemoaning major changes in R&D strategy that occurred as a consequence of new, often outside, leadership.

Short-term 8

Short-term Decentralization Company Trends 8

Harvard Business Review

NOVEMBER 7, 2012

Management thinking is inherently faddish, but there are some favorite themes that never fall out of favor. Strange, then, that so many of our management processes, the ones that support innovation, are designed to avoid failure and to ignore it when it does happen. Advertising agency Grey has a Heroic Failure award in similar vein.

Company 8

Company Stage-Gate Innovation Bureaucracy 8

Women on Business

JANUARY 11, 2011

These tax rates will remain in effect through 2012. Extends the repeal of phase-outs of personal deductions and limits on itemized deductions for higher income taxpayers through 2012. Extends certain middle class incentives and credits such as the Earned Income Credit and Coverdell Education Savings credit.

Press Release 178

Press Release Discount Insurance PR 178

Skip Prichard

JULY 15, 2019

Brandt, CEO and founder of The MPI Group and an award-winning journalist, has devoted more than two decades to studying leadership in effective, purpose-driven organizations. Mostly because it’s fundamentally more difficult to lead an organization than ever before, due to a confluence of leadership trends and external factors.

How To 76

How To Middle Management Innovation Technology 76

Harvard Business Review

OCTOBER 4, 2012

As I learned during the 2012 Hispanic Voice Town Hall Tour my organization held earlier this year, Hispanics are a high-touch community and this level of interaction goes a long way toward earning trust and loyalty. As founder of the Center for Hispanic Leadership, I can attest to the fact that the U.S.

Policies 15

Policies Short-term Education Diversity 15

Harvard Business Review

OCTOBER 4, 2012

As I learned during the 2012 Hispanic Voice Town Hall Tour my organization held earlier this year, Hispanics are a high-touch community and this level of interaction goes a long way toward earning trust and loyalty. As founder of the Center for Hispanic Leadership, I can attest to the fact that the U.S.

Policies 8

Policies Short-term Education Diversity 8

Harvard Business Review

OCTOBER 30, 2015

million in the 2006 off-year cycle to more than $300 million in the 2012 presidential cycle. Consider what Aetna faced in 2012. This includes funding advertising that targets or promotes a specific candidate as long as it’s independent from the candidate and party committees. million to the U.S.

Politics 8

Politics Committee CPA Policies 8

Harvard Business Review

NOVEMBER 13, 2012

Despite Steve Jobs' masterful creation of an "easy button" for consumer technology, the fact remains that pulling off cutting-edge technology implementations of the kind Romney's camp was putting together is tough stuff, and needs a lot of forethought, resources, and high-prioritization from leadership.

Advertising 8

Advertising Report Technology Metrics 8