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Social Media Compliance Isn't Fun, But It's Necessary

Harvard Business Review

On May 24, 2012, Goldman Sachs did something it had never done in its venerable 143-year history. Just ask Gene Morphis, ex-CFO of clothing retailer Francesca's. You can resist, but your competitors and customers are moving ahead.". It tweeted. "We Follow us here for updates on our work, our research, and our people.".