Harvard Business Review

DECEMBER 12, 2011

Each year at this time, I look forward and predict trends in social media for the coming year. Social media continues to move forward toward business integration, a trend that I identified last year. So what can we expect in 2012 in a world that seems to grow ever connected by the hour? How'd I do? The Cult of Influence.

Trends 21

Trends Media Influence Participative 21

Tanveer Naseer

JANUARY 15, 2013

The authors note that interactivity is well served by social media platforms, which facilitate and sometimes mandate two-way communication. But they caution that such technologies are tools that, if misused, can just as easily be counterproductive. Inclusion means relying chiefly on employees’ talk to generate ideas and content. “If

Open-book 260

Open-book Books Competitive Advantage Participative 260

Coaching Tip

JUNE 21, 2012

Considering the expansion of the Internet, powerful search engines, and social media, it should be much easier to match potential employees with employers. Technology has had a somewhat perverse effect on job-hunting. The problem is that companies have responded with crude filtering devices, so many of those résumés remain unread.

Tips 128

Tips Succession Social Capital McKinsey 128

Strategy Driven

APRIL 25, 2014

From internet commerce technology has sprung forth the Bottom-Up Economic Revolution. Front and center in this shift is platform businesses – small business cloud-based companies, online marketplaces and crowdfunding sites. Bill Clerico is CEO and co-founder of WePay , where he drives the company’s vision, strategy and growth.

Bottom-up 77

Bottom-up Entrepreneur Competitive Advantage Software 77

CoachStation

MARCH 7, 2016

What – This is what the company does to fulfill that core belief. Sounds simple, but what Sinek found is that most companies do their marketing backwards. Most of these companies neglect to even mention why they do what they do. I started building CoachStation (website, social media etc.) It’s massive!

Self-aware 146

Self-aware Ethics Tools Finance 146

Harvard Business Review

DECEMBER 21, 2011

As much a term of derision as global sociological phenomenon, slacktivism has emerged as social media's way of making support for a cause as easy as a re-tweet or clicking Facebook's "like" button. But tablets have emerged as ideal media platforms for those requiring larger fonts and bigger keys. But that's a battle for beyond 2012.

Innovation 16

Innovation Health Care Globalization Media 16

Strategy Driven

OCTOBER 21, 2012

The most important decision a company makes about employees is whether to hire them. Whether a company succeeds or fails ultimately depends on whether it hired the right people to effectively execute its strategies. And as many companies have already learned, quality hiring is now mandatory. Are you getting the best?

Resources 50

Resources Guidelines Quality Long-term 50

Harvard Business Review

JULY 27, 2012

For CEOs who are trying to decide whether participating in social media is worth their time, there's new research that could help tip the balance. notes that social media is more pervasive than ever among consumers: 50% of the population currently uses Facebook, and more than 37% use Twitter. Why the change?

Media 16

Media CEO Competitive Advantage Survey 16

Harvard Business Review

AUGUST 15, 2014

It’s become commonplace for observers to tout the transformative potential of digital technologies and bemoan the allegedly slow pace at which companies support these initiatives. If you read the business press, you could easily assume that proficiency in social media or online data analytics now determine business success.

Media 11

Media ROI McKinsey Survey 11

Harvard Business Review

MARCH 25, 2013

People all over the country came together to answer that question with a resounding "yes," and social media certainly helped us get there. Over 2,600 partners took part — from multinational companies to local nonprofits. And how can other social purpose organizations use social media to transform their work? 1 on Twitter.

Media 16

Media Incubator Download COO 16

Harvard Business Review

JULY 15, 2016

The company filed for bankruptcy protection in 2012, exited legacy businesses and sold off its patents before re-emerging as a sharply smaller company in 2013. Once one of the most powerful companies in the world, today the company has a market capitalization of less than $1 billion. Why did this happen?

Technology 8

Technology Film Gilbert Business Model 8

Harvard Business Review

AUGUST 23, 2012

On May 24, 2012, Goldman Sachs did something it had never done in its venerable 143-year history. For highly regulated sectors like finance, social media can be a legal minefield. He was fired shortly thereafter for the offense of "improperly communicating company information through social media.". It tweeted. "We

Compliance 15

Compliance Media Compliance Officer Policies 15

Harvard Business Review

DECEMBER 12, 2011

The more time we spend using social media, the more our online conversations seem to be dominated by reflections on how social media is frustrating, aggravating and overtaxing. That is not a world I want to live in ten years from now, or even in 2012. Perception quickly becomes reality. I will delete my Klout profile. (If

Metrics 15

Metrics Benchmarking Media Commitment 15

Strategy Driven

SEPTEMBER 10, 2012

It takes a concerted effort that includes social media, solid relationships, referrals, and attraction. You talk a lot about different media (email, video, social networks, etc.) The Internet and all forms of social media are the new channels and the NOW channels. It’s not impossible – and it’s NOT easy. as ways of selling.

Globalization 50

Globalization Mission Statement Human Capital Seminar 50

Strategy Driven

JANUARY 26, 2011

StrategyDriven effective executives, efficient employees Home About The StrategyDriven Organization Our Company Our Contributors Karen K. Social Nation : How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business by Barry Libert It’s time to join Social Nation and prosper!

Media 67

Media Learning-by-Doing Open-book Company 67

Harvard Business Review

MAY 18, 2015

When it comes to social media, today’s CEOs have made a remarkable transition over the past five years. A recent analysis by my firm, Weber Shandwick, found that 80% of the chief executive officers of the world’s largest 50 companies are engaged online and on social media.

Media 8

Media CEO Video Chief Executive Officer 8

Harvard Business Review

JUNE 13, 2018

In his blistering, 172-page decision, Judge Leon did much more than simply reject the government’s claim that combining two companies that do not compete with each other would harm consumers. Justice Department’s view of a static media landscape is dead and buried.

Media 8

Media Content Video Price 8

Great Leadership By Dan

SEPTEMBER 4, 2012

So with apologies to those who don't share this passion, I present to you the September 2012 Leadership Development Carnival, NFL Kick-off Edition. Sharlyn Lauby , from HR Bartender, gets a big hit with Your Company’s Next Innovation Will Be the Result of Empathy. While technology is fabulous, it doesn’t replace dealing with people.".

Leadership Development 243

Leadership Development Development Leadership Benchmarking 243

Harvard Business Review

MARCH 25, 2013

People all over the country came together to answer that question with a resounding "yes," and social media certainly helped us get there. Over 2,600 partners took part — from multinational companies to local nonprofits. And how can other social purpose organizations use social media to transform their work? 1 on Twitter.

Media 9

Media Incubator Download COO 9

Harvard Business Review

JUNE 25, 2013

Few industries illustrate the Big Data wars better than the media business. Early results show that it is working — and that many pre-Web media companies should be concerned. Netflix''s first foray into original programming, the "House of Cards" series, has been a big hit (although the company doesn''t disclose ratings).

ROI 8

ROI Company Learning Curve Retail 8

Harvard Business Review

MARCH 9, 2018

The company created impressive digital capabilities, labeling itself a “digital industrial” company, embedding sensors into many products, building a huge new software platform for the Internet of Things, and transforming business models for its industrial offerings. Yagi Studios/Getty Images.

Technology 8

Technology Business Model CEO Marketing 8

Harvard Business Review

JANUARY 20, 2015

What, another clarion call urging executives to fundamentally rethink their business models through digital technology? The business media have had no shortage of these. In our survey research , a mere 7% of executives said that their company’s digital initiatives were helping them to launch new businesses. Why is that?

Business Model 8

Business Model Insurance Technology Audience 8

Harvard Business Review

DECEMBER 17, 2014

How much does your company need to invest in innovation? Identifying this so-called “growth gap” is critical, because the bigger the gap, the more a company needs to look beyond its current offerings, markets, and business models to find growth opportunities. There are two ways to set revenue targets.

Innovation 9

Innovation Company Venture Capitalist Business Model 9

Harvard Business Review

AUGUST 9, 2018

Companies are using AI to prevent and detect everything from routine employee theft to insider trading. Social media companies use machine learning to block illicit content such as child pornography. How companies are using artificial intelligence in their business operations. Patrick George/Getty Images. Insight Center.

Banking 8

Banking Strategic Fit Risk Management Real Estate 8

Harvard Business Review

APRIL 15, 2013

What used to be a hierarchy with the company at the top is now a network with the customer at the center. Laura Messerschmidt, Vice President of Marketing at Outright (a GoDaddy company), discovered through extensive customer research a new tax law that would significantly affect millions of customers and prospects. The result?

Venture Funding 9

Venture Funding Brand Marketing Content 9

Harvard Business Review

AUGUST 13, 2014

Contrast this with 56 percent in 2012.) It was 77 percent in 2012.). This is a 16-point jump over 2012. When we asked why marketing and IT should collaborate more, the most cited reason was a simple one: Marketing is more about digital now, which requires more technology..

CIO 8

CIO Chief Information Officer Marketing Survey 8

Harvard Business Review

APRIL 10, 2014

Two years ago, Swedish communications technology giant Ericsson found itself looking for a way to explain the value it saw in the Internet of Things. Rather than publish another whitepaper on the topic, the company struck on a different communication tool: Legos. Education Human resources Technology'

Education 12

Education Human Resources Participative Training 12

In the CEO Afterlife

AUGUST 6, 2013

Some companies brand exceedingly well. They endorse a whack of dough into media and they continue to extend brand names into other categories, but they are falling short in spearheading brand equity growth. With the exception of niche, specialty, and some consumer technology markets, I see less and less of this in big business.

Brand 260

Brand P&L Human Resources Brand Management 260

Harvard Business Review

AUGUST 15, 2013

For a brief period, as they were being built into the infrastructure of commerce, all these technologies opened opportunities for forward-looking companies to gain real advantages. Company leaders have quoted and lauded Carr whenever they''ve needed to justify their hesitation to create strong, progressive IT positions.

CEO 8

CEO CIO Technology CFO 8

Harvard Business Review

OCTOBER 5, 2011

Today it's rare to find a CEO who won't acknowledge the impact digital technology is having on their business. Few see it as the most important issue to their company's future. Part of this change is the adoption of broadband internet, smart phones, cloud computing, and social media. But the bigger shift is behavioral.

Engineering 12

Engineering Forrester Software Mass Marketing 12

Harvard Business Review

DECEMBER 8, 2015

As mobile devices and borderless technology networks like Facebook, Google, and Tencent increasingly connect billions of people around the world, everything about the pace, profile, and application of modern media is changing. Other companies are trying different approaches.

Advertising 8

Advertising Brand Marketing Cost 8

Harvard Business Review

JANUARY 9, 2017

The revelation highlighted an elephant in the room of our tech world: companies selling the magical speed, omnipotence, and neutrality of artificial intelligence (AI) often can’t make good on their promises without keeping people in the loop, often working invisibly in the background.

Content 8

Content Trends Media Advertising 8

Harvard Business Review

OCTOBER 5, 2015

Social media certainly connects us to whoever is on the other end of the line, and so extends our social networks in amazing ways. Marshall McLuhan wrote famously about the “global village,” created by new information technologies. But this can come at the expense of deeper personal relationships. It sure does.

Drucker 8

Drucker Information Technology Globalization Fashion 8

Frank Sonnenberg Online

APRIL 18, 2021

A 2012 article in The Atlantic talks about the concept of “mismatch” and how, “The student who is underprepared relative to others in that class falls behind from the start and becomes increasingly lost as the professor and his classmates race ahead. At that company? In that location? This solution fixes nothing…it merely panders.

Diversity 138

Diversity Short-term Root Cause Analysis Class 138

Harvard Business Review

MAY 22, 2014

Sweeping affirmative action legislation, media attention, and parental ambition have been energetically directed at creating a meritocracy in business. By the time a glass ceiling is in place, it is far too late to change the trajectory or culture of a company. This compares to the 0.5% in 1990 and 0.2% There has also been a 5.2%

Attrition 8

Attrition Diversity Sports CEO 8

Harvard Business Review

APRIL 7, 2016

Don’t keep relying on the same old social media platforms. SHRM reports that 84% of organizations use social media for recruiting, and 82% of them use it primarily in the hunt for passive candidates. If so many companies are using social media, it must be effective, right? Well, not necessarily.

Marketing 8

Marketing Strategy Hammer Media 8

Harvard Business Review

JULY 27, 2017

In 2012, one of us — Gregor Gimmy, a California-based serial entrepreneur and former IDEO consultant — accepted a new role at BMW’s corporate R&D headquarters. At the time, BMW had no dedicated, company-spanning unit to leverage the creative power of startups.

Venture Capitalist 8

Venture Capitalist Meyer Innovation Fixed Costs 8