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The Hard-Knock Valuation of Brand Equity Growth | In the CEO.

In the CEO Afterlife

by John • October 11, 2011 • Branding , Leadership , Marketing , Strategy • 0 Comments. Marketers, who work for the likes of P&G or Unilever, periodically check brand awareness and brand attributes to measure progress. So, why shouldn’t marketing investments in brand equity require the same accountability?

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Future Leadership

Marshall Goldsmith

Only by aligning their efforts will new leaders meet business challenges and global marketing constraints. Focus on human resources development and business experience. . Focus on human resources development and business experience. Focus on core issues. . Focus on internal and external factors. . 1-858-759-0950.

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Dave Ulrich on calculating the market value of leadership: An interview by Bob Morris

First Friday Book Synopsis

He has been ranked as the #1 management guru by Business Week, profiled by Fast Company as… Read More Dave Ulrich on calculating the market value of leadership: An interview by Bob Morris.

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Glamorous Celebrity Deaths and Minimal Taxes in 2010 :: Women on.

Women on Business

This is a change from the 2010 law which based taxation of inherited assets on their original cost basis, instead of their current fair market value. However, since the new tax changes are only in effect from January 1, 2010 until December 31, 2012, we may face another estate tax controversy down the road. The Bush law did allow a $1.3

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Retain Your Top Performers

Marshall Goldsmith

Leaders can no longer afford to let the vagaries of the job market determine who leaves and who stays. We must manage our human assets with the same rigor we devote to our financial assets. What Got You Here Won’t Get You There has just been listed as the #2 bestselling business book for 2012 by INC magazine / 800 CEO Read.

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How to Drive Turnover Down Among Your Company’s Most Valuable Employees

First Friday Book Synopsis

Here is a brief excerpt from an article written by Adrienne Fox for the website of the Society of Human Resource Management (SHRM). To read the complete article, check out other resources, and sign up for email alerts, please click here. * * * Data reveal causes and patterns that help you enhance retention.

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Recruiting Strategies for a Tight Talent Market

Harvard Business Review

Or, as it turns out, even the vicinity of 1455 Market Street, the address of Uber’s San Francisco headquarters. According to the Society for Human Resource Management (SHRM), late 2015 was the most difficult hiring period in four years. ” message and think, Hey, maybe it’s time for a change.