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The Best Leadership Books of 2020

Leading Blog

2020 has tested us. The more we use technology and outsourced thinking, we diminish our ability to think for ourselves. DeLong (Harvard Business Review Press, 2020) Teaching by Heart summarizes the author’s key insights gained from more than forty years of teaching and managing. It has called on us to reinvent and transform.

Books 448
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2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

N2Growth and Stanford Graduate Graduate School of Business are pleased to congratulate those individuals recognized on the 2020 Leaders25 Top CHRO List. Leaders25 2020 Top CHRO Awards. Remember, it’s the people and culture who enable technology and marketing success – not the other way around. ?.

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First Look: Leadership Books for June 2020

Leading Blog

Here's a look at some of the best leadership books to be released in June 2020. The path is not made any easier by all the clichés they hear about how to make a startup succeed?from Mansharamani illustrates how in a very real sense we have outsourced our thinking to a troubling degree, relinquishing our autonomy.

Books 350
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Marketing Trends You Should Keep an Eye on in 2020

Strategy Driven

Marketing is one of the most dynamic fields in the world, and one that changes every day. New technologies are constantly allowing us to reach audiences in new ways. Techniques like email marketing, content marketing, and search have been around for years now, but we are still seeing some innovation in how they are implemented.

Trends 123
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Technology Literacy Will Determine a CFO’s Success

HR Digest

According to a Gartner survey of 173 CFOs in November 2020, digital investments topped CFO agendas. Technology literacy is key to making informed decisions about digital investments. Being comfortable with data, technology, and cross-disciplinary collaboration was crucial to the success of CFO candidates.

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Transforming Commerce: Chief Commercial Officer Search

N2Growth Blog

This position is often seen as the linchpin of a company’s commercial strategy, controlling marketing, sales, and customer service efforts to achieve optimal success. In addition, the CCO manages and implements strategies to drive revenue growth, break into new market segments, and foster customer engagement.

Trends 366
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How to grow sales on a downsized marketing budget

Strategy Driven

Businesses are often quick to slash marketing budgets in times of disruption, and the response to the recent economic upheaval has been no different. Global ad spend is predicted to fall by nearly $50 billion in 2020, with major organizations like Google cutting marketing budgets in half for the rest of the year.

Budgeting 104