Strategy Driven

OCTOBER 14, 2013

Mostly on major airlines, but because I’m more interested in flying non-stop than getting travel miles or points, I take whatever airline is most convenient for my schedule. This past Friday I found myself flying Alaska Airlines from Atlanta, Georgia, to Portland, Oregon. I hope airline employees at your airport act that way!

Airlines 58

Airlines Open-book Customer Loyalty Competitive Advantage 58

Strategy Driven

OCTOBER 21, 2013

Do you understand it’s ALL about customer loyalty (not customer satisfaction)? Then define what is memorable and how everyone can achieve memorability with daily interactions (Southwest Airlines does it with friendly people and humor). Books typically valued from $14.95 – $29.95 About the Author.

Customer Loyalty 64

Customer Loyalty Reputation Loyalty Competitive Advantage 64

Strategy Driven

MARCH 24, 2014

MIXED RAP: American Airlines, Goldman Sachs, JC Penney, DISH Network. Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES!

Reputation 51

Reputation Airlines Loyalty Customer Loyalty 51

Strategy Driven

JUNE 30, 2014

Customer satisfaction. Power and Associates gives ‘customer satisfaction’ awards to airlines. Do I need to say anything more about how ridiculous customer satisfaction is? Books typically valued from $14.95 – $29.95 Book value is not guaranteed. Insincere follow-up.

Media 63

Media Proposal Customer Loyalty Competitive Advantage 63

Strategy Driven

FEBRUARY 9, 2015

Power gives the customer satisfaction award to an airline, what could the category possibly be? Accounting can play a major role in customer loyalty. Books typically valued from $14.95 – $29.95 Book value is not guaranteed. Let’s get real here, when J.D. Least crappy? About the Author.

ROI 50

ROI Customer Loyalty Airlines Loyalty 50