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What Your Moonshot Can Learn from the Apollo Program

Harvard Business Review

With the announcement, some in the media concluded that the Google moonshot was essentially dead. Eight years and $24 billion later ($150 billion in today’s terms), Neil Armstrong set foot on the moon as 600 million people watched on their televisions. Clearly, this was a moonshot, figuratively as well as literally.

Wilde 13
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Research: The Rise of Partisan Media Changed How Companies Make Decisions

Harvard Business Review

Armstrong Roberts/ClassicStock/Getty Images. The media landscape in the U.S. In a recent study , we document how the rise of partisan media shifted the decisions companies made. In a recent study , we document how the rise of partisan media shifted the decisions companies made. during the 1990s.

Media 8