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Those Who Can Speak Close More Sales :: Women on Business

Women on Business

I have observed that Mee is such an exceptional orator because of the way he manages to so eloquently connect with an audience. Whenever he speaks, he seems to carry the audience in the palm of his hands. A presentation—even a sales presentation—should not be about the speaker, but rather, about the audience.

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5 Practices to Safely Manage Your Personal & Professional Social Media

Chart Your Course

A joke made in poor taste or a strong viewpoint over a sensitive topic can even end a professional’s career. Posting concerns and complaints to your digital audience doesn’t solve the problem, it worsens it. Tailor your social activity to different audiences. Take issues offline and maintain confidentiality.

Media 100
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Building Your Brand “Buddy the Elf” Style – Part 1 :: Women on.

Women on Business

Buddy is a human raised by elves, therefore, does he fall into the “human” or “elf” category? For some, say children (most likely his primary target audience), Buddy is an elf. It’s essential that your brand be built on key strengths that mirror the needs, wants, desires of your target audiences.

Brand 215
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Leadership Profile: Zig Ziglar | Thoughts for the Everyday Leader

Nathan Magnuson

He grew up during the Great Depression and following a stint in the military, began his career in sales. Dedicated to helping others get everything they want out of life, Ziglar’s speaking career took off soon after that. My main exposure to him has been seeing some of his videos on YouTube. Human Resources (4).

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The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. Here’s how: Search and Research Examine your existing clients and see how that translates into potential prospects.

Marketing 162
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From Boring to Bravo: How to Revamp Your Employee Newsletter and Keep Your Team Interested

HR Digest

According to a study by the Society for Human Resource Management, regular internal communication is one of the top drivers of employee engagement. First and foremost, it’s crucial to understand your audience and what kind of content will motivate and interest them.

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Finally Get on TV with the Right Pitch :: Women on Business

Women on Business

Tell the producers how you are going to be able to help their audience. When drafting your pitch, don’t make it salesy. Make it informative and entertaining. Know the TV’s market. Don’t bore them with how great you are. Watch a couple segments to see what type of topics are covered. Are they looking for health experts?