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Solutions to Effectively Reach Your Target Audience

Strategy Driven

Reaching your target audience can often be a struggle. Start on the right foot and spend time, money, and resources focusing on appropriate ways to reach and appeal to your target audience. Defining your target audience. Before you do anything else, you need to take time to work out who your target audience actually is.

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Does Your Brand Pass Muster?

Lead Change Blog

M — Meaningful — the name resonates with your audience. It is short, sharp, snappy and describes precisely who their clients are. It means something to anyone reading the name. I — Imagery — it evokes imagery of the type of business you are in. Is your name one that engages with people on an emotional level? How did they do?

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Juggling Machetes and Torches

Lead Change Blog

Not the usual balls or bowling pens, he was juggling sharp machetes and lighted torches. Add to the performance the context of a challenging economy, diverse worker needs, and the ever-present need for speed, and balls become sharp machetes; bowling pins become lighted torches. One cannot juggle if overwhelmed by the task.

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Barbara Bush 1925-2018

Leading Blog

She was witty, smart, sharp, straightforward, unpretentious, and honest. Somewhere out there in this audience may even be someone who will one day follow my footsteps, and preside over the White House as the president's spouse. F ORMER FIRST LADY Barbara Bush was a servant leader. She has been called the “Matriarch of a Dynasty.”

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How To Make Money Online With No Or Little Money

Strategy Driven

As businesses continue to grow and new work trends emerge, there has been a sharp rise in virtual assistants’ demand. With the development of AI, it may seem that speech-to-text transcription no longer requires human involvement. To build a loyal and robust audience, focus on a specific niche. Sign Up For Transcription.

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How to Sharpen Your Digital Marketing in 2017

Strategy Driven

To reach the right audience and the ensure maximum return on investment, your campaigns must be sharp and highly targeted. There are a lot of tasks to tackle when you’re doing digital marketing, from formulating a suitable campaign for the target audience to actually producing the content and executing the campaign itself.

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When Leaders Cry

Lead Change Blog

The audience sat overwhelmed by what they had just witnessed. It was not the tears that moved this audience. Her flight was delayed and the meeting was underway when she arrived, preventing me from introducing her to the audience. As the CEO completed the final sentence there was a long silence. It takes a long time.

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